Choosing the Right Associate Program for your Site

There are three major questions you should ask yourself when looking for an associate program to join:
1. Does it fit into your overall theme?
Stay with a theme. We discussed this in the first chapter. You have to develop a theme and then stay with it. Way too many web sites have become just a place to list a bunch of associate programs. Don't let that happen. Make sure to have one theme and strategy flowing throughout your entire site. Don't sell nutrition products and software on the same site. It doesn't work and will only confuse your prospects. Everything on your site has to have one consistent flow and feel to it.
2. Is it a good product or service?
Make sure you can recommend enthusiastically. Do you love the product or are you just trying to make some money? People will be able to tell when they take a look at your presentation. Make sure that it is a product you would recommend to your family (if it applied to them).
3. Does it pay well?
You can't make money if the program doesn't pay. Take a look at the pay plan ONLY after you have answered the first two questions. Don't jump on a program just because it seems to pay well. If it doesn't fit your site or doesn't have a killer product, you will have to pass on it anyway!
Below are a few samples of affiliate programs for your to take a look at (all chosen from completely different industries to give you an idea of what is out there).